The Griffin's Story - 1960s

It's been over 140 years since Griffin's first started in Nelson. In that time we have had an exciting journey. Follow our history from humble flour milling beginnings all the way to where we are today, one of New Zealand's largest branded food companies.

Click on the buttons below to navigate though the decades

1962: Nabisco bought 100% of Griffin’s in 1962 and moved Kornies and Vitabrits to the Griffin’s brand name. Other Nabisco products were tweaked to match Kiwi tastes and launched onto the NZ market including Magic Puffs, Giggles, Little Crackers and Little Pizzas.